How Barbie Came Back Bigger Than Ever In 2023

Barbie is all the craze right now, but has she ever left us?  ….no way!

Barbie has been around forever, remaining inclusive and classic at the same time.  The Barbie movie release which premiered on 7/20 was the entry to us 80’s babies living our childhood dreams and bringing our kiddos along for the fun.

Promotions were amazing!!!

The press releases included the case in full Barbie style at events.  The cast fit the Barbie style at 100 percent, so how did it all come to life in such a big way?  The generations before!

The moms who played with Barbie in a way that is so relatable are now raising those pretend children that she imagined when pretend play of Barbie lifestyle was a part of her daily routine.  To see so many of the nostalgic products, styles and mentions is a step back into childhood.  All mothers including myself wants her daughter to have a piece of their historical experience with them.  I could not help but to be excited when V and I attended the Malibu Cafe – Inspired by Malibu Barbie’s Dream House at the South Street Sea Port.

Here are some ways that you can include Barbie into your moment :

Attend the NYC pop up Malibu Barbie Dream House for Food, Drinks , fun photos and possibly a run into Ken.

Visit the local toy store that has a Barbie Pop up box and take the photo

Wear your trendiest Barbie inspired outfit for a night out with friends
EX: 2 piece perfectly tailored Barbie tone suit or a perfectly

Grab a Barbie accessory – I chose the New OPI Barbie color found at Ulta Beauty

Live it up Barbie Style and be super nostalgic about it mama!


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Size guide

Size Waist Length
12-18 Months 18" 8-9"
2T 19" 10"
3T 19 1/2" 10"
4T 20" 10"
5T 20 1/2" 10 1/2"
6-7T 21" 11"

Youth size guide

  X-Small (YXS) Small (YS) Medium (YM) Large (YL) X-Large (YXL)
Chest 31 34 36 38 40
Width Measurement (inches) 15.5 17 18 19 20
Length Measurement (inches) 19.5 21.5 23 25 26.5
Size Equivalent 2-4 6-8 10-12 14-16 16-18